KONTRIBUSI ILMU ADMINISTRASI DALAM MENDUKUNG KEBERHASILAN FUNGSI BISNIS PADA ERA DIGITAL

Abstract

In order to succeed in doing business in the era of the digital economy, be a need to change the paradigm of thinking and behaving. Only those who are ready to make a change and adapt to new things that will be able to survive and compete. Information technology provides many opportunities for businesses to operate efficiently. However, the implementation of electronic eusiness (e-business) system does not automatically have a positive impact for the company's performance improvement. There are many obstacles and problems that must be faced for the implementation of e -Business can achieve the desired goal.Theoretically, Administrative Science has been providing analytical tools to address the crucial issues facing businesses in the digital age. Empirically many companies has applied the theory and principles of administration in addressing crucial issues of business activities in the digital age Administrative functions, principles and concepts of Administrative Science has provided guidance for business managers to conduct business activities in the digital age.

Keywords: digital economy, administrative science, e-business