ENTREPRENEURSHIP DALAM PENINGKATAN KINERJA USAHA PADA UMKM MAKANAN KHAS RIAU

Sri Zuliarni

Abstract


This research aims to analyze entrepreneurship to increase business performance among Small and
Medium Enterprise (MSME) or UMKM which are selling Riau special-foods in Pekanbaru. This is a
conceptual research. This research analyzing entrepreneurship through 6 indicators, they are self
confidence, output-oriented, risk taker, leadership, originality and long time-oriented.


Keywords


entrepreneurship, SME, Riau special-foods

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DOI: http://dx.doi.org/10.31258/jab.8.1.69-74

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